One of the most revered public relations awards competition recently announced its nominations shortlist, with three of our Brands2Life Global partners recognised for their work across a number of brands. Spanning multiple countries, from London to Moscow via Madrid, the 2018 SABRE Awards EMEA Finalists include our partners Buman Media and Canela PR, and Brands2Life, nominated across six categories.
The campaigns being recognised vary greatly, showing our extensive work across different brands, sectors, industries and countries. From highlighting the speed and quality of Bosch’s auto components by putting the company at the heart of car racing in Russia, celebrating the 30th anniversary of the Erasmus university programme with a campaign led out of social media to find Erasmus babies (#ErasmusBabies), to 3D printing eligible bachelors from dating website Match for single females to ‘browse’ in a retail pop-up in London, these are but three examples of the creativity and ambition that our international partners offer and deliver.
It says a lot that we have been nominated in categories ranging across Marketing to Women, Food and Beverage, Automotive, Institutional Image, Associations and United Kingdom and Ireland (Large Budget) which underpins the breadth of our expertise across many markets. Many of the brands we delivered this work for are also globally recognised, highlighting the importance of understanding the trends of international marcomms and being able to work with these while localising and adapting to specific regions and cultural nuances. Something we do a lot of across Brands2Life Global.
Stay tuned for the awards ceremony in May to hear how many of our campaigns and Brands2Life Global partners come away with a physical award on top of the finalist accolade.